Upload survey images, define your analysis questions, and get clean, exportable coded data back — automatically, at scale. Built for market research firms and panel operators.
The AI image analysis you provided was incredibly valuable [...] let's begin scoping out the next global phase.
Five steps from raw respondent images to export-ready coded data.
Drag and drop a ZIP of respondent images. PixelCoder extracts, normalizes, and deduplicates automatically.
Assign a questionnaire script to the batch. Scripts define exactly what questions the AI answers per image.
Kick off an analysis job. GPU-accelerated processing handles thousands of images per hour.
Review flagged or low-confidence results in the built-in QC interface. Accept, reject, or re-code.
Download structured TSV with one row per image, respondent ID included. Ready for your analytics platform.
PixelCoder integrates natively with survey and panel infrastructure.
Images automatically linked to respondent IDs from filenames or folder structure. Joins cleanly to your survey data.
Upload a full panel wave as a single ZIP. PixelCoder handles extraction, conversion, deduplication, and analysis.
Results as TSV/CSV, ready to merge with survey response data or load into your analytics platform.
Manage separate studies, clients, or waves as independent projects with their own images, jobs, and exports.
Per-upload SHA-256 deduplication prevents the same image being coded twice in a wave.
Side-by-side image and AI result view with accept/reject controls. Full job history per upload.
PixelCoder identifies and codes objects across any respondent-submitted image.
| Object Category | What Gets Coded |
|---|---|
| Food & Ingredients | Prepared meals, raw ingredients, snacks, baked goods, condiments, dietary attributes, freshness indicators |
| Beverages | Drink type, container format, brand, flavor/variant, serving context (home, on-the-go, social) |
| Products & Packaging | Individual product recognition, variant matching, pack type and format (bottle, jar, box, pouch, tube), size, condition |
| Text & Labels | OCR on packaging, nutrition panels, pricing, promotional claims, expiration dates |
| Clothing & Accessories | Garment type, style, occasion, footwear, bags, jewelry, eyewear |
| Colors & Materials | Dominant colors, fabric types, surface textures, finish (matte, gloss, metallic) |
| Appliances & Furniture | Kitchen appliances, fixtures, storage systems, shelving, countertop items |
| Pets & Pet Products | Pet species and breed, food brands and types, treats, toys, accessories, feeding setups, care products |
| Environment & Context | Room type, setting, lighting, organization level, lifestyle indicators |
| Brands & Logos | Brand identification, logo detection, manufacturer attribution across product categories |
From pantry audits to retail shelves — consistent image coding at scale.
"Snap a shelfie of your skincare." Surface high-frequency products and routines, map multi-brand mixing behavior, and highlight aspirational vs functional items.
"Show us your pantry." Analyze shelf-share vs private label, detect co-location patterns (cereal + coffee), and gauge optimal pack size by storage constraints.
"Show us your meal." Identify meals, ingredients, and setting in food prep and consumption photos. Track flavor loyalty and co-consumed items across occasions.
"Open your fridge and take a photo." Identify share of fridge by product type, map co-consumed items, and report on fridge capacity and features.
"Photo your kitchen counter." Map real-world appliance combinations, measure countertop share of space, and identify brand adjacencies for bundle strategies.
Classify outfits, occasions, and style attributes from respondent-submitted images at scale. Track trend adoption across demographics.
"Share your laundry station." Detect brand trio preferences (detergent, scent, softener), track jumbo vs compact pack adoption, and identify scent layering rituals.
"Show your toy storage area." Identify popular toy categories and brand dominance, track educational vs entertainment ratios, and detect organization systems.
"Photograph your workout zone." Visualize recovery routines and gear clustering, track usage density of high-end devices, and identify space-saving solutions.
Code themes, behaviors, and contexts across diary entries with consistent AI analysis. Open-ended visual coding against custom questionnaire scripts.
"Show us your pet's feeding area." Identify food brands, treat types, and accessory preferences. Track pack sizes, feeding setups, and multi-pet household patterns.
"Photograph the shelf display." Measure share of shelf and facings, detect out-of-stock, analyze promotional displays, and score competitive placement.
PixelCoder is available to qualified research organizations. Get set up in days, not months.